Rebecca Phillips is RevSquare’s Chief Content Officer. She brings a lifelong love of journalism and top-quality writing to RevSquare’s content marketing efforts, helping clients create smart, engaging, and useful content programs.
Rebecca started her career as a reporter for Dow Jones Newswires and has worked in digital content and marketing since early 2000, when she joined a startup called Beliefnet.com. As one of Beliefnet’s earliest employees, she saw the company through multiple redesigns, product launches, and eventual acquisition by NewsCorp in 2007. She was Beliefnet’s Director of Content Strategy when the site won the National Magazine Award for General Excellence Online in 2007, and as Vice President, Social Networking, launched the site’s full-scale social networking platform
Rebecca left Beliefnet in 2010 to explore the digital parenting space. At CafeMom she directed sitewide community programming and launched the site’s first content section, called Advice, as a one-stop-shop to answer moms’ most important parenting questions. In 2013 she joined Mom365, now a RevSquare client, as Director of Content and Social Media.
Her news and feature writing has been published in Newsweek, the Dallas Morning News, the Forward, Tablet, and other publications.
At RevSquare, Rebecca focuses on content strategy, content marketing, email strategy, social media, and overall digital marketing efforts.
Rebecca is a graduate of Columbia University and New York University’s Stern School of Business.
When she’s not digging into clients’ data to figure out which email programs work or putting together a six-month editorial calendar, you can find Rebecca biking through the streets of Brooklyn with her family.