Growth & Influencer Marketing Consultant
Harald currently serves as the head of RevSquare's office in Asia. In his role, overseeing the firm's business development and service delivery for the larger Asian region from offices located in Singapore.
An expert in the fields of marketing analytics, customer engagement, and social media, Harald has more than a decade of experience in the digital space with a focus on the health industry, including biotech, R&D, and innovation.
He has implemented successful digital strategies for pharma and health groups, establishing success metrics to track and measure programs for clients including AstraZeneca, Pfizer, WebMD, and Danone Health.
Harald has been published in international journals, most notably for the ARF (Advertising Research Foundation) and WOMMA (Word Of Mouth Marketing Association), on the topics of advertising effectiveness and social media.
Prior to working for Revsquare, Harald was managing partner and co-founder of Healthme, a service and technology company acquired by Pills Consulting in 2012.
Disciplined and focused, Harald is also a competitive swimmer who has participated in five French National championships and a few US National Masters events (of which he won), but he out of the water, he is a competitive runner.